Builder / Developer Services
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1. Market Facts (Current Industry Information)
A. Housing Industry Forecast |
2. Promotion
A. Schedule of special events
B. Proposed public relations campaign |
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II. Marketing Program (Marketing Objectives)
A. Community Concept |
B. Price
1. Price List Recommendations |
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C. Product
1. Architectural Review
a. Entrance b. Landscaping c. Common areas c. Amenities c. Signage |
2. Site Review
a. Floor Plans and designs |
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D. Attracting Buyers
1. Advertising
a. Proposed ad campaign b. Media Schedule |
E. Sales Environment
1. Merchandising
a. Sales Center b. Sales Display c. Furnished Models |
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Sales
A. Staffing Requirements
B. Sales Materials - brochures - floor plans - legal documents - sales forms C. Sales Follow-up Program D. Broker Anticipation Program |
III. Budget and Absorption
A. Marketing Budget
B. Sales Forecast / Absorption 1. Booking Objectives 2. Closing Objectives |
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IV. Previous Sales Review Analysis
Sales Results (if annual review)
- Bookings vs. Objectives - Closing vs. Objectives - Explanation of variance |
V. Model Home Merchandising
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VI. Interior finish selection Showroom
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VII. Financing
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VIII. Title, Closing Services
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We are a Full Service Tampa Real Estate Company servicing Residential, Commercial, Property Management, and Land acquisition and development. With our vast network of professionals, we will help you with all phases of your Real Estate transaction. Whether you are looking to design, build, buy or sell your home, we can provide you with the knowledge and superior service few can match.